Industry News

PPA Festival: agenda highlights

There are only five weeks to go until the PPA Festival, where over 70 industry experts will take to our four stages to inspire, inform, and elevate your understanding.

As the publishing event of the year, the PPA Festival will give you unparalleled networking opportunities and access to industry powerhouses who will explore: AI and new product development, leadership strategies, workplace culture, revenue growth, editorial excellence, and much more.

Keep reading to find out more about a handful of sessions on the agenda that you might have missed.

Can the “Forever Promise” transform your business?

What is it and what impact can it have? Renowned author and host of the podcast Subscription Stories, Robbie Kellman Baxter will share her expertise and experience of consulting global giants such as Netflix, The Wall Street Journal, and Microsoft on their subscriptions and membership strategies.

Speakers:

Robbie Kellman Baxter, Author of The Membership Economy & The Forever Transaction

Gideon Spanier, UK Editor-in-Chief, Campaign, Haymarket

The creative application of AI

How to successfully augment the storytelling and creative process with generative and other AI applications. This session will look at accessible ways to weave in tools authentically and ethically – as well as product development. We’ll review the latest tech on the market, so you can improve efficiency and results, and explore the crucial considerations for new product development opportunities.

Speakers:

Katja Eggert, Head of Strategic Development, Immediate Media

Robin Booth, Managing Director, EMAP

Amplifying diverse voices in podcasting

An insightful session as Elizabeth, creator of the acclaimed podcast How to Fail, and Chanté Joseph, the voice behind The Guardian’s Pop Culture podcast, come together to discuss the importance of diversity and inclusivity in the podcasting industry.

With over 35 million downloads of How to Fail, Elizabeth has not only built a successful podcast but also established her own production company, Daylight, dedicated to uplifting female and underrepresented voices. Chanté, with her deep dives into pop and internet culture on The Guardian’s platform, brings a unique perspective on how these narratives shape our lives and culture.

Elizabeth and Chanté share their experiences and explore actionable ways to ensure that podcasting becomes a space where all voices and perspectives are given the platform to be heard.

To view the full agenda, click here. PPA members, independent publishers, students, and anyone under 30 receive discounted rates. More information can be found here.

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