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The PPA Ad Awards celebrate the strategic thinking, creativity and planning
behind the best-executed advertising campaigns across magazine brands

These are the awards for the people that plan, produce or invest in advertising which appears in any form in magazine branded environments.

Event Partner

BRand Republic

Our aim is to highlight the sophistication and effectiveness of advertising campaigns that have magazine brands at their core, or use magazine brands within their wider remit.

Winning campaigns may have used one platform, such as print, or a combination of many platforms – from websites and print to tablet editions, mobile, events, email and apps – and across various creative routes – from display and content solutions to native, video, PR, earned advocacy, branded content and social media campaigns.

The 2014 PPA Advertising Awards are now over. Winners were announced at a ceremony at Paramount in London on 8 October.

Congratulations to all those who made the shortlists, to all those who received a Highly Commended accreditation and of course, to all six ultimate winners.  

FOR  WINNERS, HIGHLY COMMENDED & SHORTLISTED ENTRIES IN THE PPA ADVERTISING AWARDS 2014, SEE BELOW.

(For a list of 2013 winners click here). 

WINNERS 2014

Best Integrated Campaign

Winner: Audible: Your Perfect Running Partner by Initiative Media; Leah Annett, Steve Hare, Jack Winter and Deborah McKay

 

Best Innovation (including New Ad Technology)

Winner: SONY Mobile Xperia Z1 Compact: Great Things Come by Mediacom; Tom Mills, Emily Woolins, Amy Humphrey, Freddie Taylor, Gemma Jebb and Charlotte Goddard and David Murray at Shortlist

Highly Commended: Ford Fiesta: Stylist 24 Hour Issue by Mindshare; Ben Maslen

 

Best Partnership or Collaboration

Winner: Kopparberg UK: Eklectik Magazine by GoodStuff; Sam Drake and Sam Fowler

Highly Commended:  Windows Phone with NME by UM London; Nick Heales, Niall Murphy and Rory Behrman. Neil McSteen and Adam Bulleid at Time Inc. UK Ltd, and Arron Child at Microsoft

 

Best Use of Print

Winner: GSK: Night Nurse: #Hidden London by Mediacom; Emma Brogden, Asher Burell, Katie Lewis and Adam Harris at Time Out

Highly Commended: Kopparberg UK: Eklectik Magazine by GoodStuff; Sam Drake and Sam Fowler

 

Best Use of Social Media

Winner: Windows Phone with NME by UM London; Nick Heals, Niall Murphy. Neil McSteen and Adam Bulleid at Time Inc. UK Ltd, and Arron Child and Hristina Hristova at Microsoft

 

Best Use of Content

Winner: Ford Fiesta: Stylist 24 Hour Issue by Mindshare; Ben Maslen

Highly Commended: Kopparberg UK: Eklectik Magazine by GoodStuff; Sam Drake and Sam Fowler

SHORTLIST 2014

Best Integrated Campaign

Audible: Your Perfect Running Partner by Initiative Media; Leah Annett, Steve Hare, Jack Winter and Deborah McKay

Cannon Pixma: Let’s Get Physical by PHD; Emma Callaghan, Liam Doyle, Matt Baker, Adam Harris at Time Out, Paul Brett at Time Out, Sarah Dawson at Time Out, Nick Russell at Global and Natasha Hampson at Global

Clarks: Style on the Square by Havas Media Group & Time Inc. UK Ltd; David Goodall, Natalie Smith, Ben Chadd, Amy Kean, Luciana Teixeira, Neil Holmes and Laurel Kaye at Havas Media Group. Alison Sudbury and Amy Wigg at Clarks, and Jon Tickner at Time Inc. UK Ltd

Ford Fiesta: Stylist 24 Hour Issue by Mindshare; Ben Maslen

MJ Honey by OMD; Tara Mendelsohn and Nicola Dhanjal

Panasonic Viera: Summer of Sport by Vizeum; Lydia Mulkeen, Ben Penny, James Cross and Sam Hughes

Sky Movies: Movie Buffs by Mediacom; Charlotte Bell, George Cockbill, Emily Woolins, Adam Cluett, Tim Lawrence and Liz Harriot and Rob Walsh at Bauer

Taylors of Harrogate: Yorkshire Gold by GoodStuff; Sam Fowler and Sam Drake

 

Best Innovation (including New Ad Technology)

Clarks SS14 ELLE Partnership by Havas Media Group; David Goodall, Natalie Smith, Ben Chadd, Amy Kean, Luciana Teixeira, Neil Holmes and Laurel Kaye at Havas Media Group. Alison Sudbury and Amy Wigg at Clarks

Clinique Healthy Start by M2M; Karoline Moore

Davidoff: Love the Ocean by OMD; Tara Mendelsohn and Nicola Dhanjal

Diageo: Baileys: Chocolate Luxe with Stylist by Carat; Jessica Evans, Charlie Almond, Louise Wright, Gemma Andrews, Claire Packham, David Wade at UNITY, Ella Dorley-Brown at UNITY, Kirsty Raynor at STYLIST and Lisa Swain at STYLIST

Ford Fiesta: Stylist 24 Hour Issue by Mindshare; Ben Maslen

Isme: Shop For Your Shape Tool by Carat; Ross Combes

SONY Mobile Xperia Z1 Compact: Great Things Come by Mediacom; Tom Mills, Emily Woolins, Amy Humphrey, Freddie Taylor, Gemma Jebb and Charlotte Goddard and David Murray at Shortlist 

 

Best Partnership or Collaboration

BA Caribbean by Carat; Craig Constantinou, Kate Howard, Jessica Evans and Mark Jones and Time Out

Diageo: Baileys: Chocolate Luxe with Stylist by Carat; Jessica Evans, Charlie Almond, Louise Wright, Gemma Andrews, Claire Packham, David Wade at UNITY, Ella Dorley-Brown at UNITY, Kirsty Raynor at STYLIST and Lisa Swain at STYLIST

Ford Fiesta: Stylist 24 Hour Issue by Mindshare; Ben Maslen

GM: Vauxhall Adam: Cosmopolitan Ultimate Woman of The Year by Carat; Simon Mayfield, Barney Price, Laurel Tennison and Jessica Evans

John Lewis: Beautiful Partnership by MGOMD; Laura Keogh and Sophie Barbieri

Kopparberg UK: Eklectik Magazine by GoodStuff; Sam Drake and Sam Fowler

Remington by MGOMD; Harpreet Jandu, Josh Chi and Lin Sze Teh

Sainsbury's: Live Well For Less by PHD; Holly David, Becci Dive and Maxine Petty

Universal Pictures: The Hooligan Factory and Viz by Mediacom; Phil Jameson and Matthew Day

Windows Phone with NME by UM London; Nick Heales, Niall Murphy and Rory Behrman. Neil McSteen and Adam Bulleid at Time Inc. UK Ltd , and Arron Child at Microsoft

Xbox & Future Publishing by UM London; Rory Behrman, Dan Putland, Neil Peace and Nick Heales

Goodstuff & Bauer: Lifetime Campaign by GoodStuff and Bauer Media; Lucy Banks at Bauer Media and Tom Darlington from Goodstuff

O2 GoThinkBig by Bauer Media, Zenith and O2; Lucy Banks at Bauer Media, Zenith and O2

 

Best Use of Print

Ford Fiesta: Stylist 24 Hour Issue by Mindshare; Ben Maslen

GSK: Night Nurse: Hidden London by Mediacom; Emma Brogden, Asher Burell, Katie Lewis and Adam Harris at Time Out

GSK: Pirinaise by Mediacom; Asher Burrell, Sarah Hewitt, Jordan Taylor, Emma Brogden and Lisa Swain and Ash Qureshi at Shortlist Media 

Kellogg's All-Bran and Hearst (Red and Good Housekeeping Partnership) by Carat; Christina Qazi and Josh Jalloul

Kopparberg UK: Eklectik Magazine by GoodStuff; Sam Drake and Sam Fowler

Mira Showers: Home Improvement by Vizeum; Joe Chapman, Lydia Mulkeen, Chris Reid and Sam Hughes

Panasonic FZ200: "Hobbyist" by Vizeum; Lydia Mulkeen, Joe Chapman and James Cross

SONY Mobile Xperia Z1 Compact: Launch by Mediacom; Tom Mills, Emily Woolins, Amy Humphrey, Freddie Taylor, Gemma Jebb and Charlotte Goddard and David Murray at Shortlist

Tesco General Merchandise Relaunch by Initiative; Jon Hill, Simon Smith and Daniel DaCosta

Unilever: Stork Easter Baking by Mindshare; Heather Williams

P&G: Prestige ESCADA Fragrances and Hello Magazine by Hello and SMV Group; Laura Phillips at Hello and Victoria Flouri and Paris Vrettakos at SMV Group

 

Best Use of Social Media

ASICS: Target 26.2 Campaign by Hearst Rodale and ASICS; Andrea Sullivan at Hearst Rodale, Gemma Frostick at Hearst Rodale and Cathy McGinnis at ASICS

Cisco by OMD; Michelle Sarpong and Sarah Jenkins

Clinique Healthy Start by M2M; Karoline Moore

Ford Fiesta: Stylist 24 Hour Issue by Mindshare; Ben Maslen

GM: Vauxhall Adam: Cosmopolitan Ultimate Woman of The Year by Carat; Simon Mayfield, Barney Price, Laurel Tennison and Jessica Evans

GSK: Night Nurse: Hidden London by Mediacom; Emma Brogden, Asher Burell, Katie Lewis and Adam Harris at Time Out

Windows Phone with NME by UM London; Nick Heals, Niall Murphy. Neil McSteen and Adam Bulleid at Time Inc. UK Ltd, and Arron Child and Hristina Hristova at Microsoft

 

Best Use of Content

Audible: Your Perfect Running Partner by Initiative Media; Leah Annett, Steve Hare, Jack Winter and Deborah McKay

Cannon Pixma: Let’s Get Physical by PHD; Emma Callaghan, Liam Doyle, Matt Baker, Adam Harris at Time Out, Paul Brett at Time Out, Sarah Dawson at Time Out, Nick Russell at Global and Natasha Hampson at Global

Cisco by OMD; Michelle Sarpong and Sarah Jenkins

Dunlop: Pure Driving Experiences by Mediacom and Haymarket Motoring; Matt Holliday, Charlotte Goddard, Steve Hadfield and Thea Cole and Haymarket Motoring's Neel Desor and Mark Hanrahan

Ford Fiesta: Stylist 24 Hour Issue by Mindshare; Ben Maslen

Kerry Foods: Pure by Vizeum; Joe Chapman, Lydia Mulkeen and Sam Hughes 

Kopparberg UK: Eklectik Magazine by GoodStuff; Sam Drake and Sam Fowler

Sky Movies: Movie Buffs by Mediacom; Charlotte Bell, George Cockbill, Emily Woolins, Adam Cluett, Tim Lawrence and Liz Harriot and Rob Walsh at Bauer

Universal Pictures: The Hooligan Factory and Viz by Mediacom; Phil Jameson and Matthew Day

Volkswagen Value: Well Worth It by Mediacom; Anna Cheetham, Vicky Wallace, Tom Planer, David Toussaint and Jeremy Bock and Auto Express

Xbox & Future Publishing by UM London; Rory Behrman, Dan Putland, Neil Peace and Nick Heales

AWARDS PARTY 2014

Everyone seemed to have a good time last year at Paramount (on top of Centre Point WC1A) so we’ve booked it again for 8 October 2014.

 

THE JUDGING PANEL

The 2014 awards has been judged by a team of media industry visionaries which include: Nick Suckley, founder Agenda21; Dino Myers-Lamptey, head of strategy, the7stars; Andrew Stephens, founding partner, Goodstuff Communications; Hamid Habib, managing partner, strategy, OMD; Sarah Francis, promotions director, 20th Century Fox and Rachel Bull, editor, Brand Republic. Select members of the PPA marketing board also sit on the judging panel.

KEY DATES

Campaign eligibility period: 1 July 2013 to 30 June 2014. Campaigns entered into the PPA Advertising Awards 2014 must have run, if only in-part, in any magazine media environment within this period.

ENTRY WINDOW FOR 2014 AD AWARDS IS CLOSED.

Awards Party: 8 October 2014 at Paramount. Invitation only (well, it's not that big) 

GOT A QUESTION?

James Papworth

PPA Marketing Director

020 7400 7563

james.papworth@ppa.co.uk

Grace Harrison

Events Manager

020 7400 7540

grace.harrison@ppa.co.uk

the small print

1. To qualify for entry into the PPA Advertising Awards 2014 (the “Awards”) advertising must have run in at least one PPA member publication (digital or print or other branded environment). Please see http://www.ppa.co.uk/New%20PPA/About/Membership/Members/ for a full list of PPA member companies.

2. Qualifying advertising must have run either wholly or partly in the period 1 July 2013 to 30 June 2014. For print campaigns that means ‘On Sale’ date from 1 July 2013 to 30 June 2014.

3. The deadline for entries is 6pm on 14 August 2014. Entries should be entered through the PPA Advertising Awards website or emailed to James.Papworth@ppa.co.uk.

4. Adverts entered must adhere to the UK Code of Non-broadcast Advertising, Sales Promotion and Direct Marketing and applicable laws. Any advertising that is subject to an upheld complaint to the Advertising Standards Authority, or is unlawful, is not eligible to win an award.

5. The judges' decisions are final and no correspondence will be entered into concerning the published results.

6. The results will be announced at the Awards event which is due to take place on 8 October 2014. There will be no prior disclosure. Each winning entry in each category will receive a trophy and ‘bragging rights’.

7. Campaigns may be considered for more than one category and win more than one award.

8. Persons completing entries commit that they are authorised to do so and agree to be bound by, and comply with, these Terms and Conditions.

9. By entering the Awards, all entrants warrant and undertake that: (i) their entry is lawful, is not defamatory and does not infringe any third party rights (including intellectual property rights); and (ii) they are the owner of all rights (including all intellectual property rights) in their entry (including all images, text and trademarks), or they have all necessary permissions from all owners of all rights in their entry, in order to enter the Awards.

10. By entering the awards you agree: (i) to reasonable use of your company name and the entered advert in connection with the Awards (including in promotional material and news reporting); and (ii) that entries may be turned into case studies for use by PPA in marketing materials. If your entry contains elements for ‘judges eyes-only’ please clearly indicate such on your entry form and these details will be excluded from any marketing publications.

11. Category winning campaigns will be featured on the PPA website, and special news pages within websites of the Brand Republic group.

12. If you have given your consent, PPA may use the details you give us to contact you with information about the industry and future events by email.

13. Except in the case of death or personal injury arising from its negligence, or in respect of fraud, and so far as is permitted by law, PPA shall not be liable, howsoever caused, in connection with the Awards for any: (i) loss of profits, sales, business, or revenue; (ii) business interruption; (iii) loss of business opportunity, goodwill or injury to reputation; or (iv) any indirect, special, incidental or consequential loss or damage (even if advised of the possibility of such damages).

14. PPA reserves the right to amend these terms and conditions at any time.

15. The Awards will be judged by a group of leading publisher, agency and advertiser representatives.

16. The Awards, and any dispute or claim arising out of or in connection with them, shall be governed by and construed in accordance with English law. You irrevocably agree that the courts of England shall have exclusive jurisdiction to settle any dispute or claim that arises out of or in connection with the Awards that cannot be settled amicably.

17. The Awards are administered by the Professional Publishers Association Ltd (company number 00132310) of 35-38 New Bridge Street, London EC4V 6BW (“PPA”). VAT number 341 1391 90