Jo Elvin to stand down as Editor-in-Chief of Glamour
Jo Elvin is going to step down from her role as Editor-in-Chief of British Glamour after 17 years, it was announced today by Albert Read, Managing Director of Condé Nast Britain.
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This follows from last week’s announcement that Glamour is adopting a digital-first strategy, with the print edition to be published biannually as opposed to monthly – with a focus on beauty content. Its final monthly issue will be the December edition.
Read commented: “Jo Elvin launched a magazine that defined an age and a generation of young women. It created a model for other Glamour launches that quickly followed around the world. Her achievements, and those of her team, have been immense.”
“Jo’s Editorship, with its forensic attention to quality, wit, inventiveness and fun played the decisive role in this success,” he continued.
Nicholas Coleridge, Chairman of Condé Nast Britain, said: "Jo Elvin has been the Editor-to-beat in her market for almost two decades. As the Launch Editor of Glamour, she made it, in less than four years, the biggest-selling monthly title in Europe, with a circulation of more than 620,000 copies. Her fingerprints as an Editor are on every page, in every headline, caption, podcast and joke.”
Hailing from Sydney, Australia, Elvin started her career at Dolly magazine in Australia and worked as a publicist for television series Neighbours. She moved to London, where her next role was at TV Hits. She then went on to launch youth titles Sugar and B before becoming the Editor of New Woman in 1998.
Elvin has won five Editor of the Year Awards from the British Society of Magazine Editors, including the Editor’s Editor Award.
“It has been an honour to be Glamour’s Editor for 17 years. I don’t think I can ever adequately put into words what a wonderful, wild, exhilarating and, of course, glamorous ride it has been. The fact that I have stayed so long tells you a lot about what a fantastic title it is to lead and what an exceptional place Condé Nast has been to work,” Elvin remarked.
She added, “I want to thank Glamour’s readers who have been so involved in helping us shape the brand that connects with millions, across print, online and beyond. It has truly been a privilege. It is no exaggeration at all to say we have helped so many women mine the best out of their lives and that connection is what I will miss most of all.
I’m excited for what lies ahead, for both myself and for Glamour. I wish the new team every success for the exciting new phase of this wonderful, beloved brand.”
The latest ABC figures for the January to June 2017 period show that Glamour has a combined print and digital circulation of 275,536.