The Face Reborn: Exclusive interview

Louisa Cavell

One of the most iconic magazines, The Face, is relaunching after a 15-year break. We're delighted to announce that we will have an exclusive interview with The Face's Brand Director, at the PPA Festival 2019

At this year’s PPA Festival on May 9, Brand Director Jason Gonsalves (pictured, top) will speak exclusively about why and how they are coming back for a whole new audience...

Prior to becoming Brand Director, Gonsalves has had a prolific 25-year career in the world of advertising.

 Jason Gonsalves 500px

He began his career in media planning before joining pioneering strategy agency Michaelides & Bednash where he worked with Channel 4 leading on projects such as launching digital channels E4 and More 4 and marketing the original Big Brother.

He went on to run leading advertising agencies BBH and Mcgarrybowen, creating some of the most effective and creatively awarded campaigns for Google, Audi and The Guardian, amongst many others.

Of relaunching The Face, Gonsalves said, “It isn't just my next job, it's a dream come true”.

We are delighted to announce that Gonsalves will be interviewed on the day by HyMAG founder and legendary journalist James Hyman (pictured, below). James Hyman has a long career firmly embedded on the cutting edge of popular culture.  Hyman  holds  the Guinness World Record for ‘The Largest Collection of Magazines in the World’ he has been described as a "pop culturalist" by the BBC.

Twenty-five enthusiastic years in the media industries - from broadcast (both presenting and producing on MTV, Xfm, Channel 4, Channel 5 and the BBC) to music, and from film to print - have helped him to amass what has been referred to as ‘a walk in Google’.  HYMAG was born from his passion and currently holds over 120,000 magazines and continues to receive donations and loans; recent ones include Felix's Dennis's complete personal magazine archive from his publishing house (Dennis Publishing), Colin McDowell's enviable fashion collection and legendary newspaper archivist Edda Tasiemka's six million magazine and newspaper cuttings dating from the 19th century.

The interview will take place on the Leaders stage at the PPA Festival, which will showcase the trailblazers of the publishing industry. Please click here to view the full agenda. 

 James Hyman 500px

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