Thanks to all our speakers at this year's PPA Conference 2013. Presentations, where we have permission, will be available to download via this page over the coming weeks.
|08:00 - 09:00||Registration|
|09:00 - 09:15||CONFERENCE INTRODUCTION |
Kevin Hand, Chairman, PPA, Special Adviser, Hearst Magazines UK and Chairman, DODS
|09:15 -09:45||KEYNOTE 1|
| 09:45 - 11:00
||PUBLISHING FUTURES: THE BRAND AND BEYOND|
|The PPA's Publishing Futures survey has fast become the annual industry bellwether report. Jim Bilton of Wesseden Marketing, presents a brief snapshot of this year's key headlines, followed by a stellar panel of publishing executives on how their own brands are breaking free of the traditional boundaries.|
* Moderator: Barry McIlheney, CEO, PPA
|11:00 - 11:30||Coffee, Exhibition & Networking|
|11:30 - 12:30|
THE APPLIANCE OF SCIENCE
After a year of dizzying technology-led innovation, leading PPA members - and their technology partners - tell the story of their success
|12:30 - 13:30|
Lunch & Exhibition
CONSUMER MEDIA STREAM
BUSINESS MEDIA STREAM
|13:30 - 14:30||CONTENT: STILL KING?||THE BUSINESS OF EVENTS|
Hand-picked editors on why the words and pictures still matter the most.
Conferences and awards are a major growth sector for B2B publishers. A top panel of Business Media executives spell out the key factors for success in this boom area.
|14:30 - 15:30||
|PLATFORMS, CHANNELS, MONEY|
The majority of advertising investment buys a space. In magazines, it buys a brand. A panel of industry experts share their insider opinions, inspirations and ideas on how to shift advertiser perceptions away from “advert” and towards “communication”.
Having chosen your path for digital content - Native apps or HTML5 - how do you then make money out of it, and on which particular platform? Just some of the key B2B issues tackled by this final standalone panel.
|15:30 - 16:00||Coffee, Exhibition & Networking|
|16:00 - 16:30||KEYNOTE 2|
|Bruce Daisley, Twitter's UK Director, on how all publishers can best communicate in no more than 140 characters, followed by a Q&A moderated by PPA CEO Barry McIlheney|
|16:30 - 17:15||THE NEW BREED|
Four big-name big-job new recruits outline their vision for 2013 and beyond.
|17:15 - 17:20||CLOSING REMARKS|
|17:20 - 19:00||Drinks Reception & Networking|