All courses

Please see below for an alphabetical course lisiting. For any courses without dates please contact Sarah-Jane MacGregor for further information on 0207 400 7533.

A

• Advanced online sales
• Advertisement sales management, an introduction to
• Advertising sales diploma

B

• Be a better proof reader
• Briefing and managing a website build
• Budgeting and forecasting for advertising sales
• Building client relationships through productive meetings  
• Building subscription partnerships
• Business and financial reporting

C

• Closing the sale
• Commissioning skills
• Compelling covers
• Converting free readers to paying subscribers
• Creative techniques to increase renewals
• Creating a free distrubution strategy
• Creating an intergrated circulation strategy
• Creating and successful subscription mailing
• Customer publishing, and introduction to

D

• Data capture and analysis for online selling
• Design skills for consumer magazines
• Developing an online subscription strategy
• Developing customer and competitor insight
• Digital marketing

E

• Editorial Diploma
• Editorial management
• Effective business writing
• Effective subbing
• Effective telephone sales
• Email less, sell more

F

• Feature writing skills, advanced
• Feature writing skills, an introduction to
• Finance for non-financial managers
• Finding the business story

G

• Get more subscribers
• Get the best from your freelancers
• Guide to circulation for editors

H

• Handling objections
• How the newstrade works
• How to create winning cross-media proposals across print, digital and live events
• How to sell to media buyers in advertising agencies
• How to write great selling copy

I

• Improving your design for business magazines
• Internet maketing, an introduction to
• International marketing, an introduction to
• Introduction to advertisement sales management, an
• Investigative writing

J

• Journalism certificate

L

• Language and grammar tips for communication professionals
• Launching new shows
• Leading and motivating successful teams

M

• Magazine and brochure production
• Managing change
• Managing effective meetings
• Managing online editorial teams
• Managing relationships at work
• Marketing planning for publishers
• Mastering budgets and forecasts
• Measuring the effectiveness on marketing
• Media law and the internet
• Media sales certificate

N

• Negotiation skills
• News writing, advanced
• New writing, an introduction to

O

• Online audio podcast, an introduction to
• Online video, and introduction to

P

• Powerful presentations
• Practical interview training
• Production management certificate
• Profiting from the internet
• Publishing finances

S

• Sales planning made simple
• Secrets of successful email copywriting
• Selling a series
• Selling, an introduction to
• Selling the benefits
• Social publishing, the power of
• Sponsorship sales for conferences and exhibitions
• Subscription marketing for business magazines
• Subscription marketing for consumer magazines
• Successful conference planning

T

• Time and stress managment

W

• Writing and subbing for the web
• Writing PR copy for print and online