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Credit management - Staying in credit

Welcome and introduction to credit management seminar

Risk assessment and ratios
A session designed to help credit managers in their assessment of the potential risk posed by new clients. It will give helpful hints on ways to assess the financial status of a company and discuss
the correct process to follow should it all go wrong and there be cause for debt collection or liquidation.

Speakers: Polly Staveley, TL Dallas; Simon Hide, TL Dallas - Download presentations>>

Direct debit
A proposal for the adoption of a direct debit system within the magazine industry. Lindsy O’Connell draws on case studies from other industries where direct debit has successfully lowered the
outstanding debts of companies.

Speakers:

How to put an ad campaign together
A session designed to inform credit professionals on the process of putting an ad campaign together from the other point of view. Credit managers and other team members would find it easier to solve problems their clients face if they understood them; this can be facilitated by seeing how the whole process fits together.

Speaker: Kim Iwanczyszyn, MediaCom - Download presentaion>>

How to put a magazine together
This last session is designed to inform credit professionals on the sides of their own companies that they are often not exposed to. This will help them in their day-to-day duties as they will gain a far deeper understanding of the overall process and of how their
function fits in.

Speaker: Tony Long, The National Magazine Company - Download presentation>>

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The Periodical Publishers Association
28 Kingsway
London, WC2B 6JR
Tel: 020 7404 4166 - Fax: 020 7404 4167
Email: info1@ppa.co.uk - Website: ppa.co.uk