How can retail power be controlled?
An independent view on the threats and opportunities posed by the increasing power of the retail multiples and some suggestions as to what magazine companies might do to mitigate those threats.

Speaker: Clare Harding, Deloitte

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Supply chain: evolution or revolution?
The practical implications for publishers of the latest supply chain discussions on issues such as exclusive territories, supply management, early returns and shrink. Overview presentation followed by panel session.

Speaker: Ian Locks, PPA

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In-store promotions: the promotional sharp-end
As publishers focus increasingly on influencing the consumer's purchase decision in-store, what are the trends in retail promotional schemes? This session looks at how much publisher money is being spent, with which retailers and on which kind of mechanics, and is it all good value for money? What are the predictions for the future? And how are issues such as compliance and hard ranging affecting the whole area of in-store spend?

Speaker: Jim Bilton, Wessenden Marketing

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Download the PPA retail promotional spend study 2004>>