Case Studies

NME and Dell

The computer marketplace is very crowded and fiercely competitive. Dell has seen market share slide in terms of brand ‘cool’ (to Apple and Sony) and price (to Acer) and it was crucial to Dell to start building a brand personality. Specifi
Top Gear and Mazda

"The BBC Top Gear Creative Solutions team designed an engaging campaign that delivered results. Top Gear was the perfect vehicle to target our audience and the creativity and response to the campaign proves how well the team knows its aud
BBC GoodFood and Kellogg's

The BBC advertorial campaign for Nature’s Pleasure really helped us to generate awareness for our new muesli. The launch of Nature’s Pleasure was the first time Kellogg’s had not used television advertising to promote a new product and therefore
IPC Connect and Sky

“IPC Media produced a unique creative proposition to support our Christmas campaign in order to reach a whole new audience of tuned in TV listings readers.They successfully brought our campaign idea to life and gave ‘The Christmas Channel’on Sky
TopGear and Mazda

“It was a solution that helped us amplify the Operation Renesis experiential event by engaging the target audience with a multiplatform campaign utilising all of the Top Gear touch points. The campaign research combined with the brochure requests