Hearst Magazines UK launches new womens lifestyle magazine

By : PPA Communications

Hearst Magazines UK has launched a new women’s lifestyle magazine.

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Good Ideas has been designed for both print and digital format and is being produced by the same editorial and design team behind the Good Housekeeping title.

The quarterly publication will also be edited by Good Housekeeping Editor Lindsay Nicholson.

The first issue, which is on sale now, consists of 164 pages including interviews with inspiring women, expert beauty and health tips, as well as a fresh approach to fashion, food, homes and gardens, consumer issues and finance.

It has also been designed with tablet-friendly features such as smaller articles and a greater emphasis on visuals.

Hearst Magazines UK Group Publishing Director, Lifestyle Group, Judith Secombe said: “Designing Good Ideas to be as accessible digitally as in print is a natural next step for our business and provides an exciting platform for advertisers to engage with a new audience of women.

“We are committed to providing our readers with inspirational articles and trusted advice in innovative ways that fit seamlessly within their lives.

“This launch is further testament to us addressing all aspects of life for the new generation of modern, stylish, confident women.”

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