Industry News

Birmingham Commonwealth Games Advertising and Trading Regulations Published

Find out more about the advertising and trading regulations below.

The Birmingham Commonwealth Games (Advertising and Trading) Regulations 2021 have been published, setting out the details of the advertising and trading offences introduced by the Birmingham Commonwealth Games Act 2020.

The Regulations, due to come into force on 19 November, set out exceptions to the restrictions, and provide further information on the specified games locations (Schedule 1) and exactly where (Schedule 2) and at what time (schedule 3) the restrictions will apply.

Exceptions to the advertising restriction include newspapers and periodicals. However, the exemption does not apply if:

– in the street if the selling, distribution or provision is done in a manner that causes undue interference or inconvenience to persons using the street;

– if the version of the newspaper or periodical sold, distributed or provided has been created for the purpose of sale, distribution or provision only to, or principally to, members of the public who are in, or in the vicinity of, a specified Games location; or

– which is accompanied by any item if the whole or principal purpose of including that item is to promote a product, service or business specifically to members of the public who are in, or in the vicinity of, a specified Games location.

PPA will be monitoring for the release of guidance on the practical operation of the restrictions, which the Games Organising Committee has committed to producing.

If members have any questions regarding the restrictions, please contact sebastian.cuttill@ppa.co.uk

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