Industry News

Condé Nast to Launch Wired in South Korea

Condé Nast has announced the forthcoming launch of ​Wired in South Korea with Yoon-Kyoung Kim appointed Editor-in-Chief.

The sixth edition of the title launches digitally at the end of 2019 in partnership with Eclat Media Group, a leading Korean media company.

Wired Korea will deliver news, information and insights into Korean ICT and culture to global readers. As a worldwide leader of information technology, communication, semiconductors and devices, South Korea plays a key role as a testbed for future technology. The launch underlines the region’s long-standing position at the forefront of technology, which also has Asia’s fourth-largest economy (Bank of Korea). The capital, Seoul, is labelled the world’s most connected city, with an online penetration of 90 percent (Statista Research).

Wolfgang Blau, Chief Operating Officer & President, International commented: “Wired is a powerful voice of the future, it delivers in-depth analysis and research with a focus on the impact of technology on our daily lives. South Korea has long held the status of one of the world’s most connected societies and so it makes sense to now launch a Korean edition of the title. Wired Korea joins the market as the sixth edition of the title, strengthening the network of the brand, which currently reaches over 30 million readers worldwide and is set to grow.”

South Korea, a pioneer in mobile telecommunications, was the first to commercialise the 3G network in 2000, and earlier this year, 5G. Home ​to some of the world’s leading mobile tech companies, including Samsung, SK Hynic and LG, the country is also the global eSports leader, taking over 10% of global eSports market share.

With a career spanning over 25 years in journalism across fields of culture, information, digital and technology, Yoon-Kyoung Kim brings a strong vision to the Editor-in-Chief role. Since co-founding INEWS24 Media Corporation, one of Korea’s leading tech and digital news outlets, she has held various roles at the organisation, including Editor-in-Chief, Vice President and, most recently, a member on the Board of Directors. Kim also spent seven years reporting on ICT in her first role at The Electronic Times in Korea.

“Since visiting One World Trade Centre, I dreamt that I would someday join Wired and now this has come true. Throughout my entire career, I have been thinking about how technology is changing every aspect of our everyday lives – from culture to business, science to design, Wired is a global voice and a strong medium of journalism for the modern age. I am thrilled to be launching the Korean edition as Editor-in-Chief”, she commented.

Wired Korea will launch with a digital-first proposition, debuting initially with its website, followed progressively by print, social, newsletter, podcasts and television platforms. The print edition will launch in 2020. The diversification of distribution channels is designed to deliver a range of news and insights in a language which connects to a broad audience. Wired is published in Italy, Japan, the Middle East, the U.K, and the U.S.

Visit www.wired.kr now.

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