Maybe you’re an engineer used to API-first development. Perhaps you’re an editor at a slick publishing house pushing content to multiple devices in a single keystroke. But too many have never been given the chance to COPE – and for a decade-old philosophy that’s barely short of a crime.

COPE stands for ‘Create Once, Publish Everywhere’. It’s the idea that content can be stored in a raw format, uncorrupted by the way the content needs to be presented – a single pot of lovely, flexible assets ready to be piped via efficient APIs to multiple products across different devices.

That means one workflow for your editorial team. They create content once that gets reused multiple times wherever and whenever the user demands it – and it’s future-proofed for however they might want it next.

Edit can trace its DNA back through projects our engineers have been developing since the dawn of API-first technology – and COPE is a central philosophy of the product today. Monocle magazine uses Edit technology to drive a suite of digital products from desktop site to mobile app from a single content store.

Our work with Bauer Media uses a multi-tenancy set-up to power 59 radio stations from just one CMS instance, saving hundreds of hours’ effort every month. Even smaller, younger Edit projects such as Ecohustler adopt the COPE approach – they’ll be ready to scale in a way that traditional non-headless platforms simply cannot support.

If you need your next project to be COPE-enabled (and you should) talk to our solutions team about Edit – and remember our philosophy extends beyond content management. Edit is designed to play nicely with third party technology so you can also ‘Log in Once, Manage Everything’ too (from social media to email service providers). But we’ll save that for another time…

This article was written by Paul Regan from EDIT

For more information: hello@edit.com