Building on several innovative partnership deals, the creative solutions team will be branded Hearst Connect. This team has played a central role in ‘Hearst Solutions’ positive trajectory and ‘Connect’ better represents the valuable relationship between Hearst’s trusted brands and its consumers, and the role Hearst plays in connecting these audiences with advertisers. This team is led by Mark McCafferty, reporting to Jane Wolfson, Chief Commercial Officer.

Alongside investment in its Luxury hub, Hearst UK will be doubling its other client categories to include: Fashion, Beauty, Food, Motors, Finance, Wellness, Travel, Technology and Entertainment. Ollie Lloyd will be joining Hearst UK as Head of Client Solutions. He joins from Great British Chefs where he was founder and CEO. Ollie will report into Jane Wolfson, Chief Commercial Officer.

Jane Wolfson, Chief Commercial Officer at Hearst UK said: “We obsess over how to best serve our all-important clients, whether that’s through direct relationships or via agencies. This new structure means Hearst Solutions is better resourced and positioned to deliver outstanding commercial solutions which are powered by insight, originality and brilliant service to our customers.”