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Industry News
Industry News
Digital magazine and newspaper app Readly has expanded its US portfolio with the addition of 23 magazine titles including People, All Recipes and Better Homes & Gardens.
Chris Couchman, Head of Content in the US, said Readly was proud to offer readers access to "some of the most known and trusted titles in the USA" via the platform.
He added that Readly would look to strengthen its US presence on the back of this move through ramped up PR and marketing efforts, but that the immediate focus was on putting Readly in the hands of more US consumers as well as readers in the UK and Australia.
Couchman said: “For publishers, our growing datapool of over 40+ billion data points gives them a deeper understanding of reader behaviour which enables them to become more data driven in their approach to maximising global readership and developing their business.
"We are delighted to have more US publishers experience this unique dataset with an international lens.”
The 23 US titles added to Readly are:
All Recipes
American Patchwork & Quilting
Better Homes & Gardens
Coastal Living
Cooking Light
Country Home
Do It Yourself
Food & Wine
LIFE
Magnolia Journal
Midwest Living
People
People Royals
Real Simple
Southern Living
Traditional Home
Travel + Leisure
Wood
EatingWell Special Collection
Entertainment Special Collection
Health Special Collection
InStyle Special Collection
Shape Special Collection
Content is a precious commodity for publishers, meaning instances of illegal copying come at a cost. Here, in the first of two articles, Matt Aspinall,
Last week more than 50 publishing professionals, from a variety of consumer and B2B businesses, met to review over 250 entries from more than 70 companies, ultimately deciding on the shortlist and winners.
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